Winning Bizness Desk
Mumbai.Apple has officially started selling its new iPhone 17 series smartphones in India from September 19. The launch follows the company’s annual event held on September 9, where it unveiled the iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max.
At the Apple store in Mumbai’s BKC Jio Centre, a large crowd gathered early in the morning to buy the latest iPhones. During the rush, a scuffle broke out among some buyers, prompting security personnel to intervene and control the situation.
Fans waiting since late night for the new iPhone
Customers eager to purchase the iPhone 17 had started lining up outside Apple stores across India late at night. People at the Mumbai BKC store had been waiting since late Thursday night, and excitement remained high in the early hours of Friday.
Online orders available through official channels
The new iPhone 17 series is also available for purchase through Apple’s official website and the Apple Store app. Customers can additionally order the devices from e-commerce platforms such as Flipkart and Amazon.
Pricing and latest features of iPhone 17 series
The iPhone 17 series has a starting price of 82,900 rupees. The iPhone Air, the company’s thinnest phone to date, starts at 1.20 lakh rupees. Alongside the iPhones, Apple has launched the AirPods 3 Pro, which feature real-time translation, heart rate monitoring, and advanced in-ear noise cancellation, priced at 25,900 rupees.
Apple Watch series launched with new features
Apple also unveiled its Watch lineup including Watch SE 3, Watch Series 11, and Watch Ultra 3. Their starting prices are 25,900, 46,900, and 89,900 rupees respectively. The Watch Ultra 3 offers satellite connectivity for off-grid communication, Series 11 provides a 24-hour battery life, and SE 3 includes an always-on display.
Search trends show growing interest in iPhone 17
The excitement for the iPhone 17 is reflected in search trends. Google searches for iPhone 17 have risen sharply in recent days, indicating high anticipation among buyers across India.
7 Summary Pointers
1. Apple begins iPhone 17 sales in India from September 19.
2. Mumbai BKC store sees large crowd and scuffles among buyers.
3. Customers waited since late night to buy the new iPhone.
4. Devices also available online via Apple website, app, Flipkart, and Amazon.
5. iPhone 17 series starts at 82,900 rupees; iPhone Air at 1.20 lakh rupees.
6. Apple launches AirPods 3 Pro and Watch series with advanced features.
7. Google search trends show a sharp increase in iPhone 17 interest.
